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How the Mighty Fall and Why Some Companies Never Give In new-arrivals-010523 handsome and daringDecline can be avoided. Decline can be detected. Decline can be reversed. Amidst the desolate landscape of fallen great companies, Jim Collins asks how the mighty fall. Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course? In How the Mighty Fall and Why Some Companies Never Give In, Collins presents a research project of more than four